Prime Bank PLC. has signed a strategic agreement with Nishat Linen to provide exclusive discount benefits to Prime Bank Neera customers. The signing ceremony was recently held at Prime Aspire in Dhaka, marking another milestone in the bank’s ongoing efforts to enhance customer privileges through strategic lifestyle partnerships.

Under this agreement, Prime Bank Neera customers will enjoy attractive discounts on a wide range of products from Nishat Linen, a renowned fashion and lifestyle brand known for its quality fabrics and contemporary designs. This collaboration aims to add greater value to the Neera banking experience by extending exclusive shopping benefits to customers.

The agreement was formally signed by Shaila Abedin, SEVP and Head of Liability of Prime Bank PLC. and Md. Tanvir Ferdous, Managing Partner of Nishat Linen. The ceremony was also attended by Hossain Mohammad Zakaria, Head of Customer Proposition of Prime Bank PLC. along with other senior officials from both organizations.

This partnership reflects Prime Bank’s continued commitment to delivering meaningful and lifestyle-focused benefits to its valued customers.